Whitney Drake
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Articles
Recent activity by Whitney Drake-
January: Why is my RPM so low? What can I do?
A new year brings a lot of plans to change habits, but historically speaking in online advertising, it brings lower RPMs (Revenue per mille, or revenue per 1000 sessions). Why RPMs Drop in J...
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Why do I need a privacy policy?
One of the best shifts (for consumers) has been asking sites and companies to be more transparent about the type of data they collect and how they use it. Because of this, all sites should have ...
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Working with SiteGround Optimizer
Currently, SHE Media's code is not compatible with the optimization plugin SiteGround Optimizer. The plugin does not contain any settings that allow a user to exclude our JavaScript from being opt...
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Protecting Your Revenue with Ads.txt
What is Ads.txt? It is a security protocol developed by the industry to help protect ad providers and publishers like you from bad ads and from scammers who want to scrape your ads. It’s simpl...
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How do I turn off ads for sponsored posts?
You can manually insert code to kill the ads. In the post that you do not wish to run ads on, you will want to get into a mode where you're editing the HTML for your sponsored post. You wil...
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What is CPRA? What is CCPA?
The California Privacy Rights Act (CRPA) is an update to California Consumer Protection Act (CCPA). CPRA went into effect January 1, 2023 and will be enforced July 1, 2023. (CCPA went into effect ...
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How to turn off ads on on a post/page
It's not unusual to be asked to turn off ads on sponsored posts, or to want to turn them off on individual pages. Sponsors don't want ads from their competitors showing up on the page (and because...
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Compliance with the California Consumer Privacy Act (CCPA)
This memo was originally distributed to the network in February 2020. The law and practices outlined have not changed, if they do, this document will be amended per the advice of SHE Media's le...
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Using the Infuse plugin to install ads
If your WordPress site has widget placements, you can use SHE Media to install ads in those locations! It's simple and straightforward. Installing SHE Media Ad Widgets Once you have Infuse ...
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Ads.txt and WP-Rocket
As you get set up with your SHE Media ads, we want to make sure that if you use WP Rocket, that you're using all the proper settings. It's not uncommon for optimization and caching plugins t...